ELM GROVE – Elm Grove police officers stopped to investigate a sign in the area of Watertown Plank Road and Grandview Drive for kids with a sign advertising "Ice cold beer" on Wednesday.
Police quickly discovered it was a savvy marketing tool for kids attempting to raise funds to donate to police and fire departments, according to the Elm Grove Police Department.
The yellow sign had the word "beer" but in tiny writing also said "root." The children from Pilgrim Park School raised $80 each for the police and fire departments.